Have you ever wondered : “Can I learn SEO at home, for free ? or “Can I teach myself SEO ?”
Me too ! When I started doing freelancing marketing gigs a few years ago, SEO seemed to be the most in-demand skill, but I was a broke student that couldn’t afford $1000 SEO courses.
I’ve spent hours looking for free resources with strategies that work (see proof below) and because I feel like being nice today, I’m going to share them all in this article !
PSA : This article is strictly about learning white-hat SEO. If you’re looking for black hat SEO tactics, this is probably not the article for you.
In my opinion, the one thing you have to start learning if you want to get better at SEO is keyword research and SERP analysis (looking at the top ranking websites in search engine results page to see if you have a chance of outranking your competitors).
Here’s what you need to know :
Now that you’re a keyword research expert, time to write ! Here are some resources to help you with the writing process :
If you want your articles to rank, you’ll also need backlinks. Backlinks are created when one website links to another : the goal is to get as many relevant websites in your niche to link to your blog post.
And make no mistake : I’m not talking about spamming comments in blog posts or harassing blog owners for guest posts, but about getting your content in front of people who are truly interested in sharing it.
Additional reading : If you’re on the hunt for more original link building strategies, you can also read the two following blog posts :
Yay, we covered the 3 main concepts of SEO : keyword research, writing SEO-optimized content & link-building !
Now, you can take a break, but only a quick one, because we’re not totally done ! Before we finish, here’s some advanced concepts to step your SEO game up once you master the basics.
And we’re done with this free “SEO 101” course that will help you start learning SEO at home, all for free !
As promised, just fill your email in the field below to receive the summary of all the resources cited throughout this article.
If you were wondering where to start with SEO, I hope that you got some answers.
Reading/Watching all of the resources mentioned in the article will take you about 5 hours, which means that you can begin your learning journey in less than one day ! Pretty cool, no ?
However, I have to be honest : you will not become a SEO expert only by reading all of this material. I’m a big believer in “learning by doing”, so when you’re done reading, create your own sites, write your articles, and see for yourself what works and what doesn’t.
And if you want more marketing tips and experiments, you’ll find everything you need here.